Wednesday, February 17, 2010

MLM and SEO. Bad Business! No Business! : rintu sir


MLM has been around way before the Internet. It is a few steps above a chain letter. Well, maybe more then a few steps. MLM has paved the way for people to have their own business. It can start out as side money and flourish into a very profitable business.

Now, you are probably saying to yourself “Joe, what do you know about MLM?” Well, folks in the early days I did MLM. Yes, I am a not proud of it. Not because it’s MLM but, because I wasn’t any good at it. Thank goodness though. I may not have found my calling in SEO if I did. What I am trying to say is...MLM is hard. Nowadays, they try to make it easier by offering you a cookie cutter site. What? A cookie cutter site? Isn’t that bad SEO? YES! MLM in their attempt to help their down-line are actually making it harder. You want to spend more time promoting your site by:

Writing content
Testimonials
Recommendations
Providing tips about the items or products
..and so on.

MLM companies force you to throw more of your hard earn money into advertising. If you know the name of a well established MLM company type it into Google. What you get is dozens of sites. Many of them are the same exact site dominating over the others. It is usually the companies own site. Generating leads that YOU will have to pay to get. While your cookie cutter site fights for spots on Google adwords. Which by the way YOUR MLM has the top 3 positions. So, how do you win?
Create your own web site. Find keywords related to what you sell and not the company name. If you cannot do that then create a blog. Place tips, recommendations, and testimonials and so on in your blog. Do your own Google campaign. Find message boards, blogs and websites that have interests in what you sell. You can even do a link exchange with other blogs.

Until MLM companies’ see how valuable SEO is to the success of their business and yours you can never be successful. They will always tell you about the successes and never the failures. It is true it takes money to make money. But, if the main company corners the market on leads how can you ever make it ahead? Go door to door?

Take matters into your own hands. Or, better yet. Demand your up-line provide you with a better way to achieve your goals. They are profiting from all your hard work. So, let them help you as much as possible. If that doesn’t work take matters into your own hands. The worst you can do is make things better.

Search Engine Marketing with Blogs : rintu sir

Blogs are fast becoming the SEO tool of choice by many webmasters. Why? Content. Search engines love content. The more content your blog can provide on a steady basis, the better your ability to increase traffic. Blogs are easy to start and anyone can for more effective SEO management.

What content do you place in your blog? You can place any useful information or articles about your product or service. If, for example, you are a wedding planner, you should write about tips future brides may not be aware of in relation to planning their wedding. You might talk about wedding scams, catering faux pas, honeymoon hotspots etc... Let the readers know you have something more to offer then just a simple service. People who feel comfortable about a person or organization are far more likely to buy from them. Let your readers know who you are and what you are capable of doing for them.

Now that you have your content, you need to get it into the reader’s hands. The advantage of using a blog is that you can syndicate your content. Rich Site Summary or RSS is a format used to syndicate your content instantly. In other words, people can have your content posted on their web site or sent to their email. Most blog sites will give you your own special URL to submit to sites that syndicate content. These sites will then contact your URL for the content. The more you update your site the more your site will be indexed or PINGED by RSS feeds. To help ensure your RSS feed is being indexed, enter the RSS tag into the <> of your site. Just enter your site title and the URL with your special URL for RSS. This and other tags can be used in most blogs. Take advantage of them.

Creating a blog will allow your content to be syndicated which in turn will increase traffic to your web site as well as build your link popularity through RSS and blog directories. This will give you and your products or services recognition. The knowledge and personal insights that you share will help build your business and your customer relations. The RSS feeds and blog directories will also help build your page rank on search engines. Blogs have all the ingredients to be one of the best free advertising tools the Internet has to offer. Why aren’t you taking advantage?

SEO Tips for Google : rintu sir

Getting a high ranking on Google is a big achievement. There are many factors that go into pulling a high page rank. I have put together a small list of things that should not be overlooked when optimizing your site.
Let’s start from the top:

META Tags- Sorry, but Google doesn’t read META tags. That includes the KEYWORD tag. Some search engines, however, still use them.

URL- Having a keyword or words in URL will help you somewhat. Having a key word in your URL is not by any means a guarantee, but it never hurts.

TITLE Tag- This is an important step, use this tag wisely. Place your top keywords here. Remember, your page is indexed starting from the top of the page. Make this one count.
Site content- The first paragraph of your site is a crucial part of your optimization. This will also be used as your site’s description. Be careful not to overdo it on the keywords. Make sure your content makes sense. Your keywords should make up a total of 6% to 8% of your page content. An average of three hundred words is a good rule of thumb.

Header Tags- Header tag <>should be considered important. Make headers uniform on your site. I like using them on the top of my page just before the first paragraph.

ALT Tags- These tags are great for adding keywords to images, so take advantage of them. I also use mouse over text with linked text.

Links- Any links you have on your site should have key terms in them. Never use “Click Here” or other unrelated words when creating links.
Bonus tip: When exchanging text links, use key phrases as the actual links. This will certainly help you out.

Keywords and SEO : rintu sir

Search Engine Optimization (SEO) is essential for the success of almost every website. The majority of traffic to websites is brought in by search engines. Keywords are an important part of SEO. Unfortunately, many website owners overdo it. Keywords are one of the most important tools in ranking high on search engines. Abuse them and you will suffer the consequences.

Many novices read about places to add keywords, such as ALT tags, anchors and other areas. While these are meant to be used if you want to help boost your keywords, they should be relevant to the image or the place where you are linking. Many people try to stuff keywords into every possible place. There is no benefit whatsoever in doing this.

As a general rule, I would say you can optimize one page with 3 keywords or phrases. I would recommend starting with one or two. Depending on who you talk to, your percentage of keywords in your text should be between three and five percent of the total content on the site. I have seen site tops with percentages as high as ten. There are some free online tools that can tell you the percentage of each word on your site. This one is http://www.googlerankings.com/ultimate_seo_tool.php
This tool will also show under which of those words your site comes up on.

One huge mistake I see all the time is repeated keywords in the keyword tag. Here is an example: shoes, brown shoes, blue shoes, and red shoes. There are two things wrong here, Do you know what it is? First, of all, the use of the word “and” is not needed. This is called a stop word. Search engines ignore these type of words. Some common stop words are and, the, because, this, that and there. The second thing wrong with the keywords is the word “shoes”. It is repeated four times. You do not need to repeat shoes. The corrected keywords should read; shoes, brown, blue, red. The search engine will know you are offering shoes and will match the color with the word shoe. Repeating “shoes” will just penalize your site.

One final tip on using keywords. Make sure you use your top keywords in the TITLE of your site as well as in the description tag. Do not load the title with keywords. These are the first places the engines will scan. Your description tag is usual what is displayed on search engines when relevant keywords are typed in. So, be sure they are there. Do not just type in key word phrases. No one will know what your site is about. What is the point of coming up in rank if no one understand the description.

Top 5 most common mistakes with do-it-yourself SEO : rintu sir

I look at a lot of sites on a daily basis. There are a lot of common problems I see on sites. Some people may have tags set-up improperly or use tags that have no real purpose. I have compiled a list of the 5 top do-it-yourself SEO errors. It's safe to say that many do-it-yourselfers may have at least one of these errors on their sites. These should help you omit these often costly mistakes and pull you up in the ranks.

1) Keyword tag – A keyword tag is for keywords, but not for any keywords. You can’t just stuff this tag with keywords that your entire site is related to. The tags should reflect keywords only on that particular page; not the entire site and not every keyword you think your site might be searched on. Also, you should have no more then 20 words in the tag. You should not repeat any word more than 3 times. If you sell tickets, for example, don't write: Broadway tickets, circus tickets, hockey tickets, boxing tickets and so on. Do use Broadway, circus, hockey, boxing, tickets and so on.

2) Abstract tag – It is sometimes used as a replacement for or combined with a description tag. However, more and more people are using these to stuff keywords. Search engines like Google are interested in what is on the page. More specifically, what visitors can view. In my opinion, the abstract tag has no place on a site.

3) Description Tag – The whole point behind this tag is to describe what the “page” is about. Keywords related to the page should be implemented as well. The limit on words should be 20 – 25. I see many website owners stuffing this tag with keywords, or having a description that is entirely too lengthy. Stay within these guidelines and you will be fine.

4) Title tag – This, to me, is the most important tag. This is the first tag the search engine reads. It tells the search engine what the” page” is about. Don't put your web address here. Do not add your company name in the beginning of this tag either. It should not exceed 60 characters.

5) Content- If you notice, I have been commenting on relevancy to the “page”, not your overall site. Each page has it’s own keywords. Tag the title tag, description and keyword tags. All of these keywords should be the same. Add them to your content as well. Now your page should be fairly well optimized.

Why do sites fall short? Simple, content is not optimized. Search engines are, for the most part, pretty basic. You type in a search term and it retrieves sites containing those terms while also taking a few other factors into account. So, if your site doesn’t have these terms, how will you be found? You won’t. Over do it with keywords and you will experience the same result, but for different reasons. Sometimes reading everything about SEO can be bad. Trying too many tricks, tips or methods is like too many cooks spoiling the soup. In the end they can do more bad than good. These are very basic rules that should be followed by all. In, doubt? Always consult or hire an SEO professional.


For Affordable SEO, SEM, website design and more visit Joe's site. To read the latest SEO News visit his blog.Or, read articles on SEO.

Sunday, January 3, 2010

Search Engine Optimization (SEO) - Webmaster Tools Help

SEO is the Search Engine Optimization by which we can increase the position of our website through keyword analysis. And another word it can be defined-
“SEO is a continuous process which requires a huge amount of effort and time dedicated in regularly updating and revising a website.”
In the whole world 90% peoples are searching websites through keywords in Search engine.0 Having a website that get found in Google, Yahoo, Bing etc
Is not a tough job but the page rank position is the matter, that’s why we have to do some certain work to increase our page rank. This can be a tedious work, most especially for beginners who are up against a very tight competition. However, through reliable companies that offer services for search engine optimization, even starters can get high ranking and increase traffic volume to their sites.

One of the biggest advantages there is to outsourcing SEO work is that this affords you the expertise that already exists in an SEO professional. An SEO professional brings proficiency in the field. And because they have an intimate knowledge of how SEO works they are also highly equipped to deal with problems associated with SEO
There are many Free SEO Tools on the internet as well as tools that you will have to pay for. There are tools which can submit your site to 100’s, even 1000’s of link and article directories at the same time, toolbars which will check page ranks and sites which will check page rank, back links and give an estimated value of your site all in one go.

Monday, August 31, 2009

search engine marketing,online marketing service,internet marketing


Search engine optimization (SEO) is the process of improving the volume or quality of traffic to a web site from search engines via "natural" ("organic" or "algorithmic") search results. Typically, the earlier (or higher) a site appears in the search results list, the more visitors it will receive from the search engine. SEO may target different kinds of search, including image search, local search, and industry-specific vertical search engines. This gives a web site web presence.

As an Internet marketing strategy, SEO considers how search engines work and what people search for. Optimizing a website primarily involves editing its content and HTML and associated coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines.

The acronym "SEO" can also refer to "search engine optimizers," a term adopted by an industry of consultants who carry out optimization projects on behalf of clients, and by employees who perform SEO services in-house. Search engine optimizers may offer SEO as a stand-alone service or as a part of a broader marketing campaign. Because effective SEO may require changes to the HTML source code of a site, SEO tactics may be incorporated into web site development and design. The term "search engine friendly" may be used to describe web site designs, menus, content management systems, images, videos, shopping carts, and other elements that have been optimized for the purpose of search engine exposure.

Another class of techniques, known as black hat SEO or Spamdexing, use methods such as link farms, keyword stuffing and article spinning that degrade both the relevance of search results and the user-experience of search engines. Search engines look for sites that employ these techniques in order to remove them from their indices.